Brand A. O. Smith became the first U.S. water heater company to enter the Indian market and, two years later, opened a world class manufacturing plant on 20 acres in the KIADB Industrial Area, Harohalli. In 2014, the company added on to the original facility to provide expanded capacity for the manufacture of water purification products, creating a 297,000 square foot operation. A. O. Smith has found that world-class innovative features like the Blue Diamond glass lining, glass-coated heating element, energy efficient insulation, and multiple colour options appeal to Indian consumers.